Bronco - The WILD is calling

Not willing to wait?

May not represent actual vehicle. (Options, colors, trim and body style may vary)

New Ford Bronco in Waco, Texas — Best Deals

The 2025 Ford Bronco is an ideal companion for any adventure due to its rugged style and modern comfort. We have all the newest Bronco trims here at Bird Kultgen Ford in Waco, Texas. Our experienced team will help you choose the right trim, find financing options, and make upgrades that fit your needs — all while making sure you snag a great deal.

Explore the New Ford Bronco

Our showroom is packed with 2025 Broncos that are ready for your next adventure. Whether you want the tough Badlands with its optional Sasquatch Package or the nostalgic Free Wheeling trim that's reminiscent of the '70s, we've got the perfect Bronco for you. Our pricing is clear, and we don't have any surprises or hidden fees. You can just focus on picking between a four-door family ride or a two-door weekend beast. And every Bronco purchase comes with our special VIP treatment because you deserve the best experience.

Key Features and Specifications

The standard powertrain of the new Bronco SUV is a turbocharged engine with 300 horsepower. An optional twin-turbo V-6 engine with 330 horsepower is also available. Want to go off-roading? The roof and doors can be removed easily in a few minutes, or you can opt for the Sasquatch Package to enjoy those impressive 35-inch tires. Inside, you've got a 12-inch digital dashboard, and a killer Bang & Olufsen sound system is also available. You can pick from seven trims, starting with the base model at $39,630, to the highly regarded Raptor with a starting price of $90,035.

Shopping for a Ford Bronco

Shopping at our dealership is all part of the joyride. Our Ford-certified experts will break down the trim differences without the jargon, so you know exactly what the Badland's got that the basic SUV hasn't. If you need budget flexibility, we'll tailor loan terms or lease deals to fit your wallet. And if you prefer preowned, our certified Broncos in Texas come with multipoint inspections and extended warranties because “used” shouldn't mean “compromised.”

Test-Drive and Purchase Process

If you can't visit our dealership, our website offers 360-degree Bronco tours and a build-and-price tool. This allows you to customize your ride from your couch. You can then seal the deal with our contactless buying option, and we'll deliver your Bronco to your driveway.

Our dealership offers some incredible discounts and a super low 1.9% annual percentage rate financing for those who qualify. You can use our online tool to see what you could get for your old car, or our appraisers can help you get a check on the spot.

Your Next Adventure Starts Here

The new Ford Bronco for sale in Waco, Texas, is the perfect car for discovering new trails, going on weekend camping trips, and leaving a lasting impression on the people you see. At Bird Kultgen Ford, we've been nailing deals for 90 years and are ready to hook you up. Stop by our Waco showroom or schedule a test-drive online to grab your Bronco before someone else does.

Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable tax, title, and license charges. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week.

Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable tax, title, license, and $225 documentation fee. For customers not meeting rebate residency requirements, an additional dealer discount in the amount of the factory rebate will be applied in place of the rebate.